Rihanna models for the Emporio Armani Fall-Winter 2011 campaign
Rihanna models for the Emporio Armani Fall-Winter 2011 campaign

After the sensuous black-and-white Emporio Armani spread of David Beckham in his chaddis a few years ago, the legendary Italian designer has now roped in singer Rihanna to strip for his Fall-Winter 2011 campaign for Emporio Armani Underwear and Armani Jeans.

Showing off her sinful curves and tattoos, Rihanna (wearing a cropped blonde wig) has been photographed by Steven Klein lounging in the back of a vintage car in Armani lingerie and also on the hood in figure-hugging jeans and a leather jacket.

Rihanna shows off her curves for Armani
Rihanna shows off her curves for Armani

In fact, Rihanna is the third female celeb to model for this campaign – the first two being Victoria Beckham and Megan Fox. Otherwise, apart from David Beckham, the Emporio Armani campaign has been modeled by Rafael Nadal and Cristiano Ronaldo.

Work it, Baby!
Work it, Baby!