Arjun Kapoor for Flying Machine
Arjun Kapoor for Flying Machine

So picture this: Arjun Kapoor, a white shirt and the perfect fitting pair of blue denims. Now how does that make you feel? Last week, I had a chat with Kapoor and we spoke solely about his style. Now that he’s the face of Flying Machine, those questions needed answers and Arjun very sweetly obliged. As promised, we got access to some of the behind the scenes photos from his campaign shoot and needless to say, they make us feel good – because, the guy may be hot, but for MissMalini‘s fashion team, he doesn’t make the cut if he isn’t stylish to boot. And Arjun, oh he’s made the cut! Here, take a look…

Arjun Kapoor for Flying Machine Jeans
Arjun Kapoor for Flying Machine Jeans
Arjun Kapoor for Flying Machine Jeans
Arjun Kapoor for Flying Machine Jeans

Termed, ‘The New Cool’, the homegrown jeans brand, Flying Machine’s latest TV camapign has Arjun in a hotel asking for his dry cleaning back and the hotel staff rushing to his service.

Arjun Kapoor for Flying Machine Jeans
Arjun Kapoor for Flying Machine Jeans

These pictures are from the print version and our favourite, most stylish look by far is the one of him rocking double denim. Speaking about the brand and it’s new Spring/Summer 2014 collection, Arjun said

I’ve always believed style is a way to say who you are without having to speak. It’s reflected across all the choices I’ve made be it films, events or otherwise. Flying Machine has historically spoken volumes be it with their trendy clothes or their stylish campaigns. I’m super-excited to be taking over as their new brand ambassador and with their trippy new campaign, I’m hoping we are able to really define ‘The New Cool’. Here’s looking at an exciting new ride!

Arjun Kapoor for Flying Machine Jeans
Arjun Kapoor for Flying Machine Jeans

You can watch his TV ad here:

Loving it? We most definitely are!

You can follow Flying Machine on Twitter and Facebook! Psst, don’t forget to tell us what you think of Arjun’s “New Cool” look!