Except for Bombay Velvet, the last few weeks have been super productive for the Hindi film industry, distributors, exhibitors and above all, the audience. Fast and Furious 7, Avengers 2, Gabbar Is Back, Piku and now Tanu Weds Manu Returns and suddenly there is a plethora of money making films managing to revive the film watching scene in the country. The excuse of ‘audience not in the mood of visiting theatres’ is not applicable anymore. With around 400 crores back into the industry, there is more than just a glimmer of hope that the industry won’t buckle down under pressure.
During this time, with Welcome 2 Karachi hitting the screens, one just hopes that the winning run would continue. A comedy by Ashish R. Mohan, who has earlier directed Khiladi 786, the film has seen a good response for its promo. With Arshad Warsi and Jackky Bhagnani as leads, the film appears to have a fun plot. However, just as the case was with so many releases, the Vashu Bhagnani production would have also set its eyes on good word of mouth to do the trick. That said, competition from Tanu Weds Manu Returns would mean that the film’s content would have to be rock solid to find itself on a strong footing in theatres.
Another release of the week is Ishqedarriyaan. The Mahaakshay Chakraborty and Evelyn Sharma starrer boasts of one of the best soundtracks of the year. It would be seeing a controlled release and would have to make it’s presence felt instantly to register an impact.
Other releases of the week are P Se PM Tak, Lateef and I Love Desi, each of which would struggle to get even an all-India release.