Karan Johar & Alia Bhatt
Karan Johar & Alia Bhatt

Moving towards a new horizon in English Entertainment on Indian Television, the soon to be launched Colors Infinity is all set to break new ground. Here’s exactly why you should be just as excited as we are!

1) The Launch Of Essential Viewing

Karan Johar & Alia Bhatt
Karan Johar & Alia Bhatt

What is essential viewing, you ask? It’s being able to watch three back to back episodes of one of your fave English TV shows!

2) The Infinite Selection Of TV Shows

Karan Johar & Alia Bhatt
Karan Johar & Alia Bhatt

A few of the shows that have been selected for viewing include Fargo, Better Call Saul, The Flash, and Orange Is The New Black (Pssst… Alia and Karan helped choose these)!

3) New Shows Each Week!

Karan Johar & Alia Bhatt
Karan Johar & Alia Bhatt

The entire TV experience will be further enhanced by the “First Indian TV Premiere” of a new show every day of the week. Cool, right?

4) The Channel is Co-curated By Alia Bhatt & Karan Johar

Karan Johar & Alia Bhatt
Karan Johar & Alia Bhatt

Which means this phenomenal actress and witty director had a hand each, in picking these TV shows! In fact, this is what Karan Johar had to say,

“I have always enjoyed television as a platform, I enjoy watching TV, I enjoy being on TV and now, this new role of helping curate a channel has been most exciting. Colors Infinity will transform the English entertainment market in India with an unmatched array of content for the globally connected Indian viewer. We are serving up the best of world content that straddles multiple-genre segments and emotions, all on one channel; a destination of infinite choices.”

Alia Bhatt adds,

“I connect with Colors Infinity because it speaks my language, has my kind of shows and understands how a new generation of viewers wants it all and wants it now. So it’s fab that there’s a whole lot of new shows that we get to see without waiting ages for them to come to India. And also that we can watch episodes back to back.”

This just keeps on getting better!

5) There’s An Option For You.

Karan Johar & Alia Bhatt
Karan Johar & Alia Bhatt

The channel brings in the best with over 100 blockbusters, TV series and more than 200 awards between them. Spanning genres such as Drama, Superheroes, Comedy, Fantasy, Crime and Thrillers from major studios like Warner Brothers International TV, NBC Universal, Sony Pictures Television, Twentieth Century Fox, Lionsgate, MGM, BBC and Endemol Shine amongst others – you’ll find yourself spoilt for choice!

What are you looking forward to seeing most on COLORS Infinity?

Pix: Viral Bhayani for MissMalini