After the sensuous black-and-white Emporio Armani spread of David Beckham in his chaddis a few years ago, the legendary Italian designer has now roped in singer Rihanna to strip for his Fall-Winter 2011 campaign for Emporio Armani Underwear and Armani Jeans.
Showing off her sinful curves and tattoos, Rihanna (wearing a cropped blonde wig) has been photographed by Steven Klein lounging in the back of a vintage car in Armani lingerie and also on the hood in figure-hugging jeans and a leather jacket.
In fact, Rihanna is the third female celeb to model for this campaign – the first two being Victoria Beckham and Megan Fox. Otherwise, apart from David Beckham, the Emporio Armani campaign has been modeled by Rafael Nadal and Cristiano Ronaldo.