Durjoy Datta

1. Be carefully messy.

Dress sharp, but don’t shave. Don’t do your hair. Ever. Bad boys don’t spend hours tousling their hair in front of a mirror. They are busy getting drunk or laid. Look it. And smell awesome. Invest in a great perfume and it will reap great yields.

2. Swear. Almost.

Girls don’t really like guys who swear a lot, so don’t do that. Start off the with swear and don’t complete it. Shake your head as if you wanted to do it but didn’t. It will project you as a smouldering, angry guy who knows his limits. Like bad, but in a gentlemanly way.

3. Be late.

Yes, that helps. Be late or sometimes don’t turn up at all. Give no excuses and just smirk that you wanted to come but couldn’t. Don’t put it across as you were busy. Put it across like you just didn’t care enough.

4. Don’t text. Don’t BBM. No PlayStation.

Phones are for girls and wimps. Same for Facebook, Twitter and other related things. Men don’t do that. They fix cars. And watch sports. They don’t Tweet. A guy in front of a computer, playing multiplayer games is not desirable. Neither is a guy staring at his cell phone. So don’t do that, at least in public!

5. Love the girls, but love your buddies better.

If you’re way too much into the fairer sex, it will look like you’re trying too hard. Cancel plans because you have to do something with your guy friends. Let her imagine that you were kicking in a sweaty basketball match while you would actually be engrossed in FIFA 2010.

6. Hold hands.

You might think it’s gay to hold hands or indulge in public displays of affection. It’s not. When you hold your girl’s hand or put an arm across her waist, it gives an impression that you don’t give a shit about what others think. Also, it says that you will protect your girl, which comes across as very desirable. So, it’s a plus in so many ways. Go, hold her.

7. Get in trouble.

Don’t complete assignments. Miss deadlines. Get fined. That is essentially what bad boys are known for. Assess how much trouble it is and then get into it headlong. Be reckless, but not self-destructive. It’s hugely helpful.

8. Smirk, don’t smile.

If you smile—you’re too easy. If you smirk—you’re holding back something that you don’t want the other person to know. Make them think, ‘Why is he not smiling when everyone else is? Hmmm. Sexy.’ Mystery is good.

I hope this gets you somewhere. Now if you would excuse me, I have a knitting class to go to in my pink car. I don’t want to be late. So much for being a bad boy.

Durjoy Datta’s books

Durjoy Datta is the author of six bestsellers and has sold over a million copies over the last four years. When he is not doing that, he struggles to make a living as an entrepreneur and is the co-founder of Grapevine India Publishers.
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