Kunal Kapoor
Kunal Kapoor

To promote their newest film – Luv Shuv Tey Chicken Khurana – director Anurag Kashyap and the film’s stars, Kunal Kapoor and Huma Qureshi, unveiled a giant pressure cooker near Lokhandwala Complex in Mumbai, over the weekend.

Anurag Kashyap, Huma Qureshi and Kunal Kapoor
Anurag Kashyap, Huma Qureshi and Kunal Kapoor
Huma Qureshi
Huma Qureshi

Since the story line of the film follows a family in search of a chicken recipe gone missing (due to grandfather Darjee Khurana losing his mind) and how the family members hunt for it to get it back, the producers of the film decided to publicize it by launching a chicken recipe hunt.

Huma Qureshi and Kunal Kapoor
Huma Qureshi and Kunal Kapoor

Says Shikha Kapur, Executive Director, Disney-UTV, “Luv Shuv Tey Chicken Khurana sees the quirky Khurana family search for their favourite recipe, Chicken Khurana, that has gone missing due to grandfather Darjee Khurana losing his mind. Hence we thought it would be an interesting opportunity for audiences to join the Khuranas in their pursuit of finding the Chicken Khurana recipe!”

Huma Qureshi
Huma Qureshi

There’s a Rupees Ten Lakhs prize for the person who can find the recipe before the film releases on November 2nd 2012.

Will you be the lucky one?