Designer Asmita Marwa Sees Life Through Rose-Tinted Glasses

Ranjit Rodricks , 01 Nov 2012
Designer Asmita Marwa with Rana Dagubatti
Designer Asmita Marwa with Rana Dagubatti

Designer Asmita Marwa’s collection for the ongoing Blender’s Pride Fashion Tour 2012 is inspired by the 60’s and 70’s Woodstock era of fashion when freedom, peace and music expression defined the lives of people. Called, La Vie En Rose, the line is perfect resort holiday wear for men and women.

Says Asmita, “I see life through rose tinted glasses so using the colours of the 60’s and 70’s in my line is like a kaleidoscope of bright hues with lots of deep tones for both the men’s and women’s creations.

The styling is very simple and classic with an emphasis on batik that makes a style statement. There are a couple of saris that are draped differently, but mostly it is western wear with an Indian touch which is not dressy but the prints and batiks are very interesting. The size of the motifs is large and the way they merge with the colour tones makes all the difference.”

Asmita has fairly structured silhouettes but there is a lot of fluidity in the cropped pants, tunics, shirts and she has added a few feathers for collars that create the hippy chic era look.

Men’s shirts follow the batik story in pink, blue and green with lots of black. The detailing is restricted to raw edges which appear for collars and hemlines and the interesting addition is press buttons, which are the highlight of the collection.

“I have not used any button holes for any garments though there is a lot of pleating, pin tucks, one-shoulder or off-shoulder silhouettes which look great for resort wear,” she adds.

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