Are You Ready to Chime for Change?

Karen Alfonso , 29 May 2013
Chime for Change
Chime for Change

If you’re a MissMalini reader and live in London, here’s a concert you simply can’t miss. The Sound of Change concert spearheaded by Gucci’s Chime for Change organization that helps bring about awareness to girl’s and women’s empowerment is set to take place on June 1st.

Beyonce and Frida Giannini
Beyonce and Frida Giannini

Co-founder and Artistic Director, Beyoncé Knowles-Carter will perform a 45-minute special set and will lead the star-studded line-up of performers including Florence + the Machine, HAIM, Iggy Azalea, Jennifer Lopez, John Legend, Laura Pausini, Rita Ora and Timbaland.

Expect to see celebs such as our very own Aishwarya Rai and husband Abhishek Bachchan, Freida Pinto. Feminist Gloria Steinem, Former UK Prime Minister Gordon and Sarah Brown,Blake Lively, Jada Pinkett Smith, James Franco, Jessica Chastain and Zoe Saldana.

So why must you attend the concert? For starters, all tickets sales (less VAT and service fees) will go towards raising funds for projects, which will be disseminated through Catapult – the first crowd-funding platform dedicated to advancing the lives of girls and women. In a world first, via Catapult, fans will be able to choose exactly which projects their money goes towards and receive updates on their progress. A sell-out concert means that over 120 projects supporting women around the world will be 100% funded. Isn’t that amazing?

Check out this inspirational video:

The show will be broadcast live on the Star Network here in India.

So who do you chime for?

Related Stories

Related Stories

More Better Living