Karl Lagerfeld Designs Sofitel So Singapore Emblem

MissMalini , 05 Jun 2013
Karl Lagerfeld & Bobby Hiranandani
Karl Lagerfeld & Bobby Hiranandani

Check it out! Sofitel Luxury Hotels just unveiled their new Emblem for Sofitel So Singapore, designed by none other than Karl Lagerfeld! His design was inspired by the age-old story of the discovery of the Lion City by a Sumatran Prince – which marked a new chapter in the evolution and growth of the island-country – the Emblem symbolises the hotel’s new and original style, which draws inspiration from the destination’s past, while providing a strong link into its future. Interesting! Wanna see?

Original sketch of emblem by Karl Lagerfeld
Original sketch of emblem by Karl Lagerfeld

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