The second poster of the Prateik Babbar, Amyra Dastur film – Issaq – has been released, but forgive us for yawning out loud with a sense of deja-vu.
Why? Because we’ve seen very similar imagery on the posters of at least 5 recent big Bollywood films.
Can you guess which films??
Since the story-line of Issaq is basically a rehash of Romeo and Juliet, we would have hoped at least for some originality in the graphics.
Don’t you agree that the marketing folks need to step it up?!