Take a Look at Louis Vuitton's Selfridges Outpost

Karen Alfonso , 23 Nov 2013
Louis Vuitton store
Louis Vuitton store

Louis Vuitton continues to establish itself as a huge player in the luxury market by opening its doors to the Townhouse within Selfridges, London. The store occupies 3 floors and was designed by Gwenaël Nicolas, a French born Japanese designer.

This structure wraps itself around a circular elevator that connects the different Louis Vuitton universes and is a suggestion that the journey of the Townhouse is supposed to continue, upwards. The short travel in the glass elevator then reveals a head turning surprise, as it begins to gently revolve, in tandem with the movement of the spiral.

Louis Vuitton store
Louis Vuitton store
Louis Vuitton store
Louis Vuitton store
Louis Vuitton
Louis Vuitton
Louis Vuitton
Louis Vuitton

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