Amy Jackson with Alfie
Amy Jackson with Alfie

It’s been a busy week for Amy Jackson and Arjun Rampal, both of whom have been actively involved in spreading social awareness about the plight of animals.

Amy has just shot a new campaign for PeTA which encourages her fans and followers to adopt – and not buy – cats and dogs as pets.

Portrayed as an angel with Alfie, her rescued pet cat in her arms, the visual exhorts you to “Be an Angel for Animals: Adopt. Don’t Buy!”

Amy had rescued Alfie when he was just six weeks old and abandoned in a box along with his brothers and sisters. Says Amy in a media statement, “We can stop the cycle of animal homelessness and save lives by opening our hearts and homes to a loving cat or dog from an animal shelter instead of buying animals from breeders or pet shops.”

Arjun Rampal
Arjun Rampal

Arjun Rampal also took time out of his schedule earlier this week to meet the Maharashtra State Forest Minister, Dr. Patangrao Kadam and petitioned him to facilitate the release of Sundar, a fourteen year old elephant, who is tied up at a temple in Kolhapur.

In a formal letter which Rampal handed over to the minister, he wrote, “I am deeply saddened to learn that, despite yours and the High Court of Bombay’s orders, the young elephant named Sunder has not yet been moved to a sanctuary where he can live his life free from chains and beatings that he continues to suffer.”

Dr. Patangrao Kadam and Arjun Rampal
Dr. Patangrao Kadam and Arjun Rampal

Arjun has also offered to donate a life-size statue of an elephant (from his own funds) in exchange for the release of the pachyderm.

Here’s hoping the efforts of these two Bollywood actors will make a difference to the lives of many animals in need out there!

Pix of Arjun: Viral Bhayani for MissMalini