Have you watched this video? It’s really sweet and #geekchic. Check it out:
For Women’s Day, Godrej Appliances has made its first ever DVC (Digital Video Commercial) to say something special. The DVC speaks to a specific ilk of Indian woman… can you guess who she is? Yep, she’s confident, independent and tech savvy. The novelty of Godrej Appliances fits perfectly with her lifestyle, from the thoughtful UI of the Godrej Eon Washing Machine, to a combination product like the music-playing fridge (MuziPlay). Her appliances are an extension of her character, and they enable her fabulous unique self!
Surprise meals, a warm, welcoming household… now all possible without sacraficing time for yourself. Men, on the hand, scarcely even notice!
We love that the DVC highlights the role that the internet plays in the lives of modern couples. But as much help that it does provide, nothing can replace an equal partner who appreciates the modern Indian woman, and tells her (especially today!), how special she is, and how important she is to him. Actions are louder than words, so don’t disappoint boys!!
Follow @MissMalini this Women’s Day on twitter this afternoon for Godrej’s #SheIsSpecial contest, and you can win some great prizes!