Alia Bhatt & Arjun Kapoor Unveil Sunsilk's Natural Recharge Range

Karen Alfonso , 29 Mar 2014
Arjun Kapoor & Alia Bhatt
Arjun Kapoor & Alia Bhatt

Everyone’s been eagerly awaiting the release of 2 States, a movie based on the bestseller by Chetan Bhagat that stars Alia Bhatt and Arjun Kapoor. Last night, a special press conference was held where the two young actors unveiled two new film posters and the exclusive movie merchandise created especially with Sunsilk – the official hair expert partner for the film.

Arjun Kapoor & Alia Bhatt
Arjun Kapoor & Alia Bhatt

The movie is in collaboration with the leading hair-care expert, Sunsilk; a brand that has always stood for ‘now or never’ attitude. The brand has associated with the character Ananya (played by Alia). In the film, she bags a dream job as Sunsilk brand manager. Her hair too has two distinct looks – one with braids and the other with a longer, thicker mane, Bhatt revealed.

Arjun Kapoor & Alia Bhatt
Arjun Kapoor & Alia Bhatt

First up, the duo unveiled the Sunsilk Natural Recharge range as well as the Sunsilk Dream Job contest.

Arjun Kapoor & Alia Bhatt
Arjun Kapoor & Alia Bhatt

A special limited edition scarf was also unveiled at the press-conference.

Arjun Kapoor & Alia Bhatt
Arjun Kapoor & Alia Bhatt
Arjun Kapoor & Alia Bhatt
Arjun Kapoor & Alia Bhatt

Catch the trailer of the film below:

Pix: Viral Bhayani for MissMalini

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