Sugar Rush At Rizwan Beyg

Sheefa Gilani , 25 Aug 2014
Rizwan Beyg
Rizwan Beyg

The contemporary Karachi woman at the Rizwan Beyg runway either a little too loud or a little too subtle undeniably thought she was made of candy. To call the traditionalist designer’s festive collection a sugar rush would be nothing less than an underestimation. In his most awaited collection yet, it seemed like the veteran Pakistani designer imagined a clan of brides and gummy-bear gypsies adorned in enough saccharine kitsch to give you heartburn. While you might start to wonder whether you are floating in candy land, the designer came out to confirm that his designer collection was inspired by truck art in Pakistan.

Rizwan Beyg
Rizwan Beyg
Rizwan Beyg
Rizwan Beyg

Beyg used the candy-noen enthused colour palette with floral paisley motifs. The gypsies on the ramp wore salwars, re-constructed as jumpsuits and embroidered bustiers that were attractively manipulated by the designer as crop tops. He accessorized with elongated kitsch statement earring, truck art inspired handbags and fancy shoes.

Rizwan Beyg
Rizwan Beyg

Rizwan Beyg
Rizwan Beyg

End to end; the designer confidently endeavored to showcase a collection keeping true to the Pakistani culture’s vibrant hues and flamboyant silhouettes.

Rizwan Beyg
Rizwan Beyg
Rizwan Beyg
Rizwan Beyg

The men at Beyg runway brightened it up with tailoring in rich hues, continuing with the paisley patterns which were the focal point. It held everything you needed, while still giving you dandy credentials! By the end, when the models took a turn with the ramp lights dimmed so their glimmering flexes would provide one last surprise of glutting, you weren’t sure whether to hand Beyg a “truck” full of candy for imagination or put him on unlimited sugar ban.

Rizwan Beyg
Rizwan Beyg

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For more show pictures, click here.

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