OMG! Ogaan Launches Its First E-Store And It’s Gorgeous!

OMG! Ogaan Launches Its First E-Store And It’s Gorgeous!

Natasha Patel

Shopping online may just be the best invention yet. Who am I kidding, even Einstein couldn’t have been more genius than that! After all, there isn’t a better feeling than shopping your favourite designers at the click of a button. Ogaan has now launched its very own e-commerce retail space (yay!) after completing 25 years in the Indian fashion industry. The mix of fusion and Indian clothing has always caught our eye and it has been many-a-fashionista’s go-to store for the chicest and newest in designer clothing and accessories. has finally come to life and they’re offering a variety of traditional and contemporary, signature styles. Bodice by Ruchika Sachdeva, Payal Pratap, Kavita Bhartia, Akaaro, and many more exclusive designers have graced the website’s pages with their wardrobe essentials. This website is on its way to becoming one of the hottest online shopping destinations in the country, with the addition of plenty of new labels! And if you’re looking to shop for someone else, they’ve got the most amazing array of  gifting options as well.

Check out’s first shoot with some exclusive designers, styled by Rachel Bayros.

Dress by BODICE | Gold Drop earrings by The Fableist

Editor’s Favourite Dress by BODICE,  Nirvana Gold Drop Earrings by THE FABLEIST

Flower and Bird Jacket by Studio Petticoat | Jhumkis by Neelam Narang

Applique Flower & Bird Jacket by STUDIO PETTICOAT, Pink Moon Jhumkis by NEELUM NARANG

Gold Earmuff by Payal Pratap

Gold Earcuff by Payal Pratap

Sharara Dress by Kavita Bhartia | Earrings by Eesha Zaveri

So, have you bought your new outfit yet? Go on, click away!

P.S: They’ve got a special measurement panel on the website that allows you to figure out your size super quick, so don’t worry too much about the fitting!