When I’m out to make a luxurious purchase, I want to weigh my options and buy something that makes all that money spent feel like it was worth it. And honestly, running from store to store around different shopping malls, is kind of a kill joy when I’m in the mood to splurge. I believe having everything under one roof eliminates the effort, making the experience itself a luxurious one. And JOYA by Cineyug is making that possible on the 17th & 18th of August at the NSCI, Dome Worli. Curated by Yasmin Morani and Priyanka Soorma who have literally left no stone unturned to make sure that this event will be something that Mumbai has never seen or experienced before.
What’s really exciting us about this event is that JOYA is going to be showcasing a diverse range of Indian and international designers like Rohit Bal, Gaurav Gupta, JJ Vallaya, Anju Modi, Ashima Leena, Sangeeta Kilachand, Lajjo C, Rippi Sethi, Ohaila Khan, Alpa & Reena , Sahil Kochhar. It also includes a kidswear label, Sheena Creations, which is amazing. A big highlight of this show will be the presence of Dubai-based designer Faraz Manan and London-based couturier Zaeem Jamal, both unveiling their creations for the first time in India.
Check out what our B-town celebs have to say about JOYA:
Also, D’decor is the interior styling partner, which will help create an ambiance to go perfectly with the mood of this event. One more thing, all you foodies out there can savor all the special offerings at the Gourmet Café by Blue when you’re taking a break from shopping. Also on display will be statement pieces from Adamantino, a luxury jewellery label from the House of Kaarya Design.
On Monday, August 8, they even had a preview at Escobar in Mumbai to present a sneak peek of what’s going to be on offer at the main event. Look at who attended!
Arpita Mehta & Zoa Morani
Sarah Jane Dias
Nisha JamvalP.S : Yet another perk is that you won’t have to miss work to shop coz it’s going to be a late-night event.They’ve got everything covered for you under one roof. So, get armed with your credit cards and ready to shop till you drop. Hope to see you there guys!
*This post is in partnership with JOYA by Cineyug.