7 Things You Should Know About The Next Big Face Mask

Natasha Patel , 14 Mar 2018

As a beauty editor, lover, hoarder, enthusiast and junkie it’s always a good day when a brand comes up with new and innovative products. Skincare is one of the most important parts of beauty—Because healthy skin is happy skin, right? For the most part, it does get confusing, even to us editors with the influx of products in the market that first promise, then get you hyped up but in the end just don’t deliver.

The daily grind can get hard and rough, so it’s essential to have a product that will keep your skin glowing and hydrated. Keeping that in mind there’s a new kid on the block with its first ever launch, that’s not only going to keep your skin happy but with its pastel-blue toothpaste-like tube, it’ll make for a great flatlay!

Say hello to the Jet Lag Mask by Summer Fridays

Here’s everything you’re going to want to know.

1. It was started by BFFs and beauty influencers, Marianna Hewitt and Lauren Gores

I’ve been following Marianna for as long as I’ve been on Instagram. What this girl says and does not only is super informative and interesting, but is quite inspirational. So, when she and her BFF (and new momma), Lauren launched Summer Fridays they set in stone that anything is possible if you work hard enough.

2. The texture is soft, velvety and easily absorbed

Because it’s a cream-based mask it soaks into your skin. You can apply it to certain parts of your face or apply it all over for an extra boost of hydration. You can even wear it as an overnight mask due to its nourishing properties.

3. Safe for sensitive and acne-prone skin

The mask is a great product if you have sensitive skin. It’s free of sulfates, artificial fragrance and synthetic dyes. It’s also paraben-free and cruelty-free.

4. Instantly plumps fine lines and wrinkles

Skin restoring nutrients give the skin a more glowy and dewy feel. It stimulates exfoliation that brightens your skin’s surface and plump those pesky fine lines. After applying the thick, creamy moisturiser-like texture it practically becomes invisible over time and melts into the skin.

5. It can be worn as a primer under makeup

Marianna took to her Instagram story with a quick and easy way she uses this mask right before she puts on a full face of makeup. She leaves it on for about 10 minutes because of its cream properties. The mask gets instantly absorbed into the skin, melting away the residue that it can work its magic.

6. It’s made with rich ingredients

It includes Vitamin C that’s a great antioxidant. Green tea that soothes inflammation and puffiness. Niacinmide, a compound of Vitamin B3 which helps reduces large pores fine lines. And lastly, chestnut extract that makes your skin look radiant and well rested.

7. It’s TSA approved

Specially for the jet-set traveller, this is a God sent. This tube is under 3 ounces so is perfect to travel with in your carry-on. So next time you have a long flight ahead of you, just do this…

View this post on Instagram

Jet Lag masking on the flight to NYC with @laurengores to launch @summerfridays 🧖🏻‍♀️✨ available to purchase now at @sephora .com (US) #TGISF • I apply mask to clean skin in a thin but visible layer then it soaks into the skin and becomes transparent so you can mask in secret on the plane, work or wherever you are • you can let it sit on your skin, no need to rinse! • if you want to remove, you can wipe with a tissue or towel after 10 minutes • the formula was created to be non-comedogenic • It is safe for all skin types, even acne-prone and sensitive skin. • you can read our exclusive launch story today on @voguemagazine .com (link in stories) and also in the April issue #glowingsomewhere

A post shared by Marianna Hewitt (@marianna_hewitt) on

Now, are you ready to artfully take some flatlays with dainty jewellery and flowers around?

Follow @missmalinifashion and @missmalinibeauty on Instagram for more updates.

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