Benefit Cosmetics’ doing great things in the beauty industry. Not only have they revolutionised the way we do our brows and eyeliner, but their newest brand ambassador paves the way for the kind of inclusivity we need to see in a world where we have a standardised idea of beauty. Introducing Kate Grant, a 20-year-old with Down Syndrome from Northern Ireland who modelled for Benefit to promote their new Roller Lash Liner campaign.
The beauty has amassed a following of 14.4k on Instagram with all kind of positive and encouraging comments and pictures. Her passion and dream to bring awareness about inclusion for people with this kind of disability, and that is something we all need to take note of. She mentioned her 2019 goals on an IG post, and once you read it, it’ll be hard not to be struck with all the feels.
Great job, Benefit Cosmetics. This truly is a step in the right direction and we couldn’t be more for it!
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