Nothing can ruin your day faster than waking up to a pimple or some nightmare-ish dark circles. Whether you’ve been super systematic about your sleep timing or you’ve been eating clean and now you’re all about the fresh green lyfe, those pesky under-eye bags and pimples have a way of showing up. And in times like this, your best friends won’t be your creams or even your dermat—it’s concealer!

Many moons before I worked my way up to being the Beauty Editor at MissMalini, I owned a good enough number of beauty products. From wacky tools to a bevy of mascara tubes, you could tell I was a beauty addict (aka hoarder). And from that filled-to-the-brim beauty drawer was the Maybelline Fit Me concealer that I used during my internship days at Vogue India. Since then I’ve been hooked—and for all the right reasons…

Maybelline Fit Me Concealer (Source:

Why I love this product so much:

  • build-able medium-to-full coverage
  • looks suuuuper natural on the skin
  • blends extremely well (whether you’re using a brush or your ring finger)
  • is great to even use as a base primer on the eyelid before eyeshadow
  • doesn’t crease too quickly
  • it’s not too matte or too dewy in finish
  • conceals darkness, redness and any blemish with the smallest amount

Oh yeah, and the best part? It’s hella‘ reasonable in pricing. Which is why I keep reaching out for it as and when I’m done with each stick container. You can also get it at any drugstore, online and at any department store too, which is another big thumbs up.

Do you have a favourite concealer or product you’ve been using for aeons like me? Let me know in the comments below!

Tag me and @missmalinibeauty on IG the next time you use the product and we’ll definitely give you a shoutout!