Period-tracking is really important—logging in details of your periods, helps you recall things you may otherwise forget when speaking with your medical practitioner. And while period-tracking apps are very popular, wouldn’t it be better to have an existing app on your phone that can provide this feature, instead of having to download a whole new one?!
That’s why, we’re really excited about feminine hygiene brand Sirona launching India’s first period tracker on WhatsApp to help menstruators everywhere track their periods.
Here’s How You Can Access This Chatbot
The tool is easy to use—all you have to do to keep a tab on your periods is send a ‘Hi” to the Sirona WhatsApp business account on +919718866644.
The tracker can be used towards three goals—track periods, conceive and avoid pregnancy. Once the user enters basic details about their periods and last period details, the chatbot will keep a record and share reminders and upcoming cycle dates as per the user’s goal. Built on the WhatsApp Business Platform, the Sirona Period Tracker runs on a super-intuitive chatbot interface that makes the experience smooth and engaging for the user. This means, period-tracking is available to all menstruators literally at their fingertips!
Deep Bajaj, Co-Founder and CEO of Sirona Hygiene says,
Technology has the potential to alter the lives of menstruators, and we are using it to create a better environment and community for them to connect and flourish. We leverage the power of AI and intuitive technology to offer ease of access to our users through WhatsApp which has become an integral part of our lives.
Commenting on the launch, Ravi Garg, Director of WhatsApp Partnerships-Business Messaging in India, says,
It is exciting to support building such innovative and impactful use cases on the WhatsApp Business Platform. For our users across the country, the app remains a simple and reliable safe space for private conversations. We are committed to working with organisations to help leverage the WhatsApp Business Platform in delivering positive health outcomes.
Besides the period-tracking app, Sirona offers a range of feminine hygiene products that solve problems in the period, intimate and toilet hygiene space. It recently also launched the Sirona App that offers a complete ecosystem for menstruators around menstrual health and hygiene. The app offers e-commerce, educational content, community engagement and an in-built period tracker. The “Sisterhood” community is a safe place for them to discuss matters close to their heart without the fear of being judged. It is an open platform to post experiences, queries and solutions, providing a place to connect and share. You can download the app from here.
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