After graduating from University of Arts London – Chelsea School of Art and Design with a bachelor’s degree in textile design, Pallavi Mohan became the design director for the “Made in India” label for
Magnolia Martinique. This led her to work with international brands like Roberto Cavalli, Jean Paul
Gaultier, Juicy Couture, Alice & Olivia and many others.
After gaining this kind of exposure, in 2007 she decided to launch her own label called Not So Serious in India. Her label is known to blend the aesthetics of the western sensibilities with Indian ethos. Always on the feminine side, her collections are filled with contemporary techniques and silhouettes that appeal the modern women.
Pallavi Mohan showcased the most glamorous collection of Not So Serious with her autumn winter collection ‘Winter Dahlia’ at the Amazon India Fashion Week Autumn/Winter 2018. The inspiration was the splendorous yet humble flower, dahlia.
The elegant flower made its way on the garments not only through prints but also through then 3D texture. It’s petals also inspired the blushing tones that we witnessed throughout the collection. Even its softness was represented through the use of georgette, tulle and silk cocoon. Leather with intricate detail and luscious velvet added the layers to it. The ostrich feathers, iridescent sequins and laser cut petals were the trims that were responsible for the hint of quirkiness.
Feminine silhouettes like layered dresses and poet blouses with big bows made for a beautiful display. Each ensemble had a refreshing approach to womenswear. The models along with their mini-me made a surprisingly successful attempt at the mother-daughter twinning style.
Representing the modern-day women and the next generation, the collection ‘Winter Dahlia’ made quite an impression on the audience not only for its intricacy but also for the stunning display of design.