Yes, they are! These are the young designers mentored by Aki Narula on the most prominent platform for budding talent, and this season’s Gen Next have quite a few tricks up their sleeve! With a fresh take on fashion and a new set of sensibilities this year Zovi.com is also giving them a treat to start up!
Through the fittings, under their mentor Aki’s hawk eyes, the new crop of designers at LFW are tuning, cinching and editing their collection for their big debut. Fittings are important to define the look, structure and ensure precision through the collection and the show. To ensure these newbies get the most out of their debut, their mentor is with them in every step of the way!
If you were waiting for something new to happen, Zovi.com has stepped up! Each of the 6 designers will have an exclusive garment that will be retailed with Zovi.com. The garment retailed will be in tune with their collections from the Gen Next show. As the trend of retail portals teaming up with designers to make runway fashion more accessible, this is a first for Gen Next at Lakmé Fashion Week. But editing a runway look to fit retail scale on this level can be pretty tricky. So this gives runway and fashion addicts a good reason to keep a close watch. We’ll definitely be watching!
Pics: Yogen Shah for MissMalini.com